Introducing 5 Days? Give Me A Break. from ALMAPBBDO

In Brazil, the law guarantees 120 days of work leave for mothers and only 5 days for fathers. However, O Boticário is one of the few companies that matches the 120 day policy. With the aim of extending this benefit to as many fathers as possible, the brand seized Father's Day to initiate a debate on extended paternity leave in the country.