Introducing BOI-1DA.I. from BBDO New York

With demo tapes being the way an artist is discovered by record labels, low production values often lead to many being overlooked . To solve this, BBDO NY & BACARDÍ democratized access to sought-after music producer, Boi-1da, by training a generative AI in his signature style and making a tool available for aspiring artists everywhere to upscale their demo.